Who are you targeting?
Primarily we are targeting people aged between 15 to 25, there will be some exceptions but this will be our main target audience. This is because people of that age will be able to relate to our film the most. Also as a group we feel that as we are in this age gap it will be easiest to target people within our age group.
Who is most likely to see our film?
I think that people who enjoy drama and zombie films would like to see our film. I think our film could attract quite a broad range of people as it combines aspects from different genres. However I think that the age range will be quite small.
Who is your primary and secondary audience?
Primary audience: People who enjoy the Zombie genre
Secondary audience: People who regularly watch party films